Girl Scouts, San Jacinto Council, Logo

Connie Chavez Villarreal

Have you seen green? Chances are you have.

(Jan. 5, 2009) – Have you ever attended a Houston Astros baseball game or seen one on television? Chances are that you have and have seen the work of Girl Scout alumna Rosi Hernández. In her office overlooking the field at Minute Maid Park in downtown Houston, Hernandez reflects on her career and her early Girl Scout years.

“I joined the Brownies at age 7 in my hometown of San Juan, Puerto Rico,” Hernández says. “My favorite memories are of the fall campouts, which provided me, as an only child, a way to foster my sense of independence, learn the value of camaraderie, and make lifelong friends. These two girls in this picture were in Scouts with me,” she says, pointing to a photo on a nearby shelf. “We’ve been friends ever since.”

Hernández, a current Girl Scouts of San Jacinto Council (GSSJC) board member and volunteer on the public relations committee, earned multiple awards throughout her Girl Scout years including the Silver Award and the highest award a Girl Scout can achieve, the Gold Award. As she looks back on those times, she appreciates that she learned how hard work pays off. “Winning those awards is something I am still proud of to this day,” she says, “and I still have the actual projects! It is a highlight and a milestone of my career…to be so proud of something that I worked so hard for.”

As Hernández began to venture from her hometown, she noticed how her Girl Scout experience had helped prepare her for the real world. “Scouting was even more meaningful as I got older. I realized that Girl Scouts prepared me by teaching leadership and self-reliance, and showing me that there are things out there that were bigger and higher than yourself, and we need to look at life in the big picture.”

With Girl Scouting experience on her college applications, Hernández was accepted to multiple schools on the mainland of the United States and ultimately chose Syracuse University for its strong marketing and communications programs. “All the colleges and universities I talked with were impressed by my awards and longevity with Girl Scouts. If I had not had that experience, it may have been much tougher for me.”

In her position with the Houston Astros, Hernández is responsible for their niche marketing program, targeting primarily the Hispanic and African-American markets, as well as helping to secure sponsorships and media buying. She also oversees the Spanish radio and television broadcasts of the games. When attending an Astros game or watching on television, you can bet Hernández has an impact on what you’re seeing and hearing.

“We orchestrate the entire experience for your enjoyment,” Hernández says. “It’s all about putting together constant entertainment.” As anyone who has experienced a game can attest, the Astros team does a great job at doing just that. “Working with the Houston Astros and with Girl Scouts, I’m a part of something bigger than myself; something that brings families together and affects people.”

She and her husband of 16 years, Jorge, also have a new Girl Scout-in-training. They welcomed their daughter, Andrea Victoria, into their lives 18 months ago. “You can rest assured that she will be a Girl Scout,” promises Hernández. Next time you see the Astros on television, on a t-shirt or hear them on the radio, you can say, “I see Green,” thanks in part to Rosi Hernández and Girls Scout Troop #002, San Juan, Puerto Rico.

Girl Scouts of the USA is the world's preeminent organization for girls, with a membership of more than 3.7 million girls and adults. Girl Scouting builds girls of courage, confidence, and character, who make the world a better place. Chartered by GSUSA to provide Girl Scouting locally, Girl Scouts of San Jacinto Council is one of the largest Girl Scout councils in the country serving more than 65,000 girl members and 17,000 adults in 26 southeast Texas counties. For more information call 1-800-392-4340 or visit

GSSJC Pluralism Statement
Embracing and promoting pluralism is an integral part of every activity and plan of Girl Scouts of San Jacinto Council, not disconnected or separate projects. Only individuals willing to accept and be educated about the basic tenet that Girl Scouting is for all girls may serve in volunteer leadership or staff positions.

GSSJC | Communications Department
3110 Southwest Freeway  Houston, TX 77098